Social Media Management, Copywriting & Consulting

Tokyo American Club

Social media manager, copywriter and consultant, June 2019 to January 2020

We developed and implemented a cohesive social media strategy for the Tokyo American Club, a private club with 4,000+ members in Azabujuban, Tokyo.

We created and wrote every cross-platform social media post.

We increased social media engagement by 150%, focusing on younger, more social-media-savvy members and establishing a new generation of brand advocates for the club.

We grew the club’s Instagram following by 43%, from 1,685 to 2,417, in under 6 months through targeted content strategy and paid social advertising.

Instagram impressions: 19,784 in August to 46,167 in October 2019
Instagram impressions: 19,784 in August to 46,167 in October 2019
Instagram engagements: 6.1K, up from 2.5K, August 15 to December 31, 2019
Instagram engagements: 6.1K, up from 2.5K, August 15 to December 31, 2019

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